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CTC Executive Institute: What’s Next for Treasury & Finance?

  • By Andrew Deichler
  • Published: 10/28/2014
The 10th Annual CTC Executive Institute, sponsored by PNC, features a host of impressive speakers looking towards the future—just what is lurking around the corner for today’s treasury and finance professionals? Attendance to the CTC Executive Institute is limited to corporate practitioners with the title of treasurer, assistant treasurer, vice president of finance, controller and any C-suite level executive.

Craig Martin, executive director of the Corporate Treasurers Council said that this year’s Executive Institute promises to be a bit different than previous years. “We really only have one technical treasury and finance session,” he said. “We’ve tried to design the rest of the event with the senior level in mind. Risk management, risk governance—why is that so important? Because in the background, the conversation is, what’s next?”

The second day of the Executive Institute begins with the session, Communicating the Value of Treasury to the CFO and Executive Management, from 8:30 a.m - 9:30 a.m. Given that many CFOs have come up through the finance and controller ranks, how does treasury get them to truly understand and appreciate treasury’s value to the organization? AFP Treasury Advisory Group (TAG) members Dana Laidhold, treasurer for The Carlyle Group, and Sassan Parandeh, treasurer of Child Fund International, will discuss what they are doing to extend their influence and become partners to the business.

“This discussion came out of our TAG meetings,” said Martin, who is moderating the session. “How do you communicate the value of treasury to the CFO, the CEO, the board, etc.? Through your actions, consulting internally, etc., how do you become a business partner?”

Next up from 10:30 am - 11:45 am is Capital Portfolio Management: Time for a Fundamentally Different Approach. The capital budgeting and investment allocation process is at the top of treasury and FP&A agendas, with companies pushing themselves to deliver higher returns from their portfolios of businesses. However, standard investment opportunity assessment tools are proving to be flawed for several reasons. Laura Sayavedra, treasurer of Spectra Energy, Jean Furter, treasurer of Brocade Communications, and moderated by Mark Pellerin, partner with Oliver Wyman will outline how their companies have developed and implemented an enhanced program for capital allocation.

“This is taking a look at capital allocation slightly differently,” Martin said. “As you add new projects, as you allocate capital, how does that new project fit into the current portfolio of all the projects you have going? This is particularly apropos to oil and gas companies; they go into some countries and make multibillion dollar investments. You have to get that right.”

The Executive Institute concludes with the luncheon session, Everest – Higher Ground, from 12 p.m-1:45 p.m. Vivian James Rigney, president, senior executive coach, for Inside Us™ LLC, will discuss how his personal experience as a mountaineer aids him in coaching executives on how they can better lead their companies.  

“CEOs are in such a public position of a company,” Martin said. “While they look like they’re outgoing, they actually become so guarded and insular that it hinders them in leading the company. So what Vivian does is he motivates them to let go in order to be a better leader. And he would know a thing or two about motivation; he’s ascended Mt. Everest, along with the highest peak on every other continent.”  



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