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Fatal Flaw: Why Retailers Aren’t Rushing to Adopt EMV

  • By Andrew Deichler
  • Published: 5/6/2015

The EMV liability shift is coming in October 2015, but don’t expect the entire retail community to be EMV-ready by then. In fact, one research firm doesn’t expect them to be ready until the end of the decade—and for good reason. The whole point of switching to EMV is to strengthen a reta ...

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