Track: Payment Systems

Credit Card Acceptance: Improving the Bottom Line

Monday, October 20, 2008
10:30 a.m. - 12:00 p.m.
Room: 408 A

The evolution of the payments industry has dramatically changed over the last 10 years. The first portion of this presentation discusses what the payments industry looks like today, how companies control costs and drive savings and where some emerging trends have improved the bottom line. The second portion is a case study focused on Amtrak?s credit card acceptance program. This case study discusses the challenges to its business and the strategy to improve its credit card program. The successful launch of this program resulted in effectively managing fraud, lowering costs and risks and increasing revenue.

Speakers:

• Janet Langenderfer
  Senior Director, Credit Cards
  Amtrak

• Tom Tierney
  Senior Vice President of US Commercial Cards
  American Express

Objectives

• Learn how centralized card expertise can have impact on a corporation?s bottom line
• Learn about the types of credit card program enhancements that make a difference
• Learn about the internal and external relationships required to make it happen

Pre-Requisites

• Basic understanding of costs and concerns associated with accepting card payments

Take-Aways

• Glossary of Commonly Used Terminology
• Guide to the top five most cost-effective credit card projects

CPA Field of Study: MAS