Track: Career Development

SuperCrunchers

Monday, October 20, 2008
8:30 a.m. - 9:30 a.m.
Room: 515 A

Want to know your consumers? tastes better than they do? Or, whether the price of an airline ticket will go up or down before you buy? Or, find your future spouse? A new breed of decision makers are increasingly calling the shots in these and a host of other areas, and they are delivering amazingly accurate results by harnessing collective intelligence. In SuperCrunchers, Ian Ayres delivers a lively and groundbreaking look at how today?s organizations are analyzing massive databases at lightening speeds to provide greater insights into human behavior. A book signing at the AFP bookstore, Booth 425, will follow the session.

Speakers:

• Ian Ayres
  Professor
  Yale School of Management and School of Law

Objectives

• Learn how large data bases of information are being used for different purposes
• Understand the scope of decsionmaking?s reliance on data analysis

Pre-Requisites

None

Take-Aways

None

CPA Field of Study: PD