2015 AFP Liquidity Survey
Key Takeaways from the 2015 AFP Liquidity Survey:
Finance professionals continue to be optimistic but cautious with their organizations’ short-term cash and investment holdings while still intent on ensuring the safety of principal and liquidity. Safety of principal remains paramount as an investment objective, as has been the case for most of the last decade. Bank deposits continue to be the most popular investment vehicle with 56 percent of organizations maintaining their cash holdings at banks—the largest share reported in the 10-year history of the Liquidity Survey.
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- Safety of principal ranked first among investment objectives, but the share of finance professionals citing it declined slightly from in the past year.
- Nearly one-third of respondents cited liquidity as a primary investment objective.
- The majority of corporate cash holdings are still maintained at banks.
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Previous AFP Liquidity Surveys: